Show What Makes You Great—Don’t Just Say It

Video That Tells Your Story and Sells Your Product

Performance and growth delivered by insights

We create strategic, story-driven videos that clarify your product value, elevate your brand, and drive measurable impact. From product demos and explainers to thought leadership and social campaigns—we make sure your message sticks and scales.

In B2B, video isn’t optional—it’s essential.

Abstract yellow background with charts and graphs. Gradient fade at the bottom.
Bee clipart in black and white

What We Offer: B2B Videos That Engage and Convert

Your product. Your value. Your story—told visually.

🎙️ Thought Leadership Video

Showcase expertise with polish and confidence.

🏢 Brand Storytelling Videos

Build trust and connection with your audience.

🎓 How-To & Onboarding Series

Educate users and reduce support volume.

🧪 Product Explainer Videos

Break down complex features in 90 seconds.

🔁 Multi-Format Repurposing

Turn long-form into clips, teasers, and carousels.

Builds Brand Trust & Recall

Drive engagement with snackable branded content.

Laptop screen with a rocket launching from it, creating an explosion effect with smoke and debris.

Content That Captivates.
Creativity That Converts.

Your story deserves more than filler—it deserves strategy, design, and performance.

Collage of diverse digital images on a dark background

What Is Video & Animation for Product Marketing?

Capture attention. Clarify value. Drive action.

Video and animation services help marketing and sales teams explain, differentiate, and excite—faster than text ever could.

✔ Break down complex ideas into digestible stories

✔ Create versatile content for web, ads, and sales enablement

✔ Increase engagement across social and digital channels

✔ Align brand visuals with motion for a cohesive identity

Our Core Video & Animation Services

Show, Don’t Just Tell.

Explainer Videos

Turn Your Product Into a Story.

  • Scriptwriting, storyboarding, and voiceover

  • Motion graphics or live-action

  • Designed for web, pitch, and social

💡 Perfect for simplifying complex features or onboarding new users.

Yellow question mark inside a circle on a transparent background.

Product Demos & Walkthroughs

Put Your Interface Front and Center.

  • Screen recordings with overlays and narration

  • UI simulations with clean animations

  • Great for landing pages and training

💡 Useful for SaaS, platforms, and tools with rich feature sets.

Yellow pencil icon inside a circle

Ad Creatives & Social Motion

Stop the Scroll With Smart Visuals.

  • Short-form videos and GIFs for campaigns

  • Designed for paid media (LinkedIn, YouTube, Meta)

  • Optimized for mobile and speed

💡 Made for demand generation and retargeting campaigns.

Yellow thumbs up icon inside a circular border

Sales Enablement Videos

Give Reps Tools That Speak for Themselves.

  • Custom walkthroughs, pitch animations, and intro videos

  • Built to embed in decks, emails, and sales follow-ups

💡 Increase win rates by giving prospects a visual hook.

Yellow clipboard icon with a circular check mark

Video Systems & Templates

Scale Video Without Reinventing It.

  • Build a reusable framework for future content

  • Ensure brand consistency across all motion assets

💡 Helpful for companies planning to scale video across departments.

Yellow play button icon inside a circle
Person gesturing during a meeting with a laptop and notebook on the table.

Why Video Works in B2B

Video accelerates buyer understanding and increases conversion—especially when your product is complex or your buyers are busy.

With InsightLaunch, you get:

Content Strategy Meets Visual Storytelling – We script with clarity, structure, and narrative

On-Brand Visuals & Motion Design – Built to match your tone, palette, and product

Full Production Support – From concept to storyboard, scripting to delivery

Optimized Formats for Every Channel – Website, sales decks, social, onboarding, and more

Videos help across the entire customer lifecycle to generate interest, progress deals, and showcase the value of your products.

Built for SaaS, Tech, and GTM Teams

We create video content for:

SaaS product launches and feature reveals

Demand gen campaigns that need scroll-stopping content

Founders and execs looking to build visibility

Onboarding programs that reduce support tickets

ABM strategies needing custom video assets per vertical or account

We tailor every video to your audience, your goals, and your sales motion.

Woman shopping online for handbags on desktop computer in home office.

How We Work

A Creative Process That Moves Fast—Without Sacrificing Quality.

Collaborative kickoff & storyboarding

Writing, voice, and production handled for you

Unlimited revisions until it's right

Final delivery in formats for web, social, and sales

Two-page digital brochure highlighting Confiant's in-stream video coverage services. Includes benefits such as controlling ad quality, reducing errors, and ensuring security. Lists partnerships with major platforms like Microsoft, PBMatic, and Gannett. Features key statistics and service descriptions.

Need a new voice?

We’ll help you define and scale it consistently across all channels.

Let’s turn your product into a story people actually want to watch.

From pitch to publish, we’ll make sure your message is seen, heard, and remembered.

📅 Request a Video & Animation Strategy Call

📑 Explore More Creative & Brand Services

🧠 See Our GTM Strategy Services